Start Attracting the Jobs You Actually Want.Without Paying Ad Agencies.

If you run a service business that generates leads and you don’t want to rely on ad agencies/community pages/hipages etc, then this is for you.

This is not suited for e-commerce or events.

Once you join, you complete a customer form so Josh can understand your business, your customers and what jobs you want more of.

Josh then starts building your first ad scripts and simple instructions for how to film them.

We then book your Induction Session, either in person on the Gold Coast or online.

If you’re in person, Josh comes to you, sits beside you and points at your screen, showing you exactly what to click. Online, Josh can actually control your computer and walk you through everything, plus provide a recording.

By the end of day one, your first ad campaign is live and you know how to create new ads, manage your budget, and script, film and edit simple ads yourself.

We’ve had students get their first lead within five hours of their ads going live on day 1.

Then for the next 8 weeks, you get one on one support via text or call to take you from having ads live to consistently generating quality buyers.

You also get four one-on-one Zoom sessions with Josh to look at your account and plan what we need to do next to maximise your results. You can book those around your schedule. They’re recorded, so you can go back to them whenever you need.

We look inside your ad account together, work out what’s happening, show you what to cut, what to keep and what to test next, and help you refine your messaging so you’re attracting more of the people you actually want.

We can also help with the sales side, so you’re not just generating leads. You’re getting more of those leads to become customers.

You also get the tools and tracking you need to run your ads profitably and see what’s happening from lead through to sale.

So basically…

Day one: Get your first ads live and learn how to run them yourself.

8 weeks: Get one-on-one support to improve your ads, generate better buyers and turn more leads into sales.

The goal: You finish the program knowing how to run your own Meta ads without needing an agency.

You will be working directly with Josh.

In person across the Gold Coast, Brisbane and Northern New South Wales. Anywhere else we run it online, where Josh can control your computer and walk you through everything, and you get a recording of the session.

No. This is designed to take complete beginners who are good at their service and get them confident enough to generate consistent leads through ads. If you are camera-shy, or you have hated sales in the past, I’ll show you how to do it in a way that feels authentic to you. Which sometimes just means a little bit of friendly bullying.

You’re not expected to be. That’s why I either come to you and show you where to click, or control your computer over Zoom to make sure you get set up correctly. After that you have my direct line for any support you need.

The whole system is built to stay simple. My students don’t want to be full time marketers spending eight hours a day in an ad account. They want something they can turn on when they need more leads and turn off when they don’t, without it taking over their life.

Simple ads that bring in leads. If you’re not spending thousands of dollars a day, there’s no reason to make it any more complicated than that.

The induction day is about half a day. After that most people spend five minutes a day glancing over their ads, plus a couple of hours a month filming new ones when their numbers say they need them.

It really all depends on your business and your budget, but at a minimum you’d want to start at around $30 a day. Obviously, the more you spend, the quicker you get results. That is money that’s paid straight to Meta, not to us. In the induction session we will figure out what budget fits your business, and then we’ll also work out what you’d need to spend per day, based on your metrics, to hit your revenue goals.

We’ve had businesses generate leads within the first five hours of going live, while we’ve had others that have needed a bit more work to get going. It all depends on your industry, the ads you make and your ad spend, but generally as a rule of thumb you can expect to start seeing leads within the first two or three days.

If you need to generate phone calls or emails to make sales, then likely this will work for you. Go through the application and book a call. I’m working with you one-on-one, so I won’t take you on unless I know I can help. It would be a waste of time for both of us, since we work together so closely for an extended period.

Yes. Whether you’ve boosted a post, had a go in Ads Manager yourself, or have an agency running it, I’ll look over your account and your ads and show you how to improve them.

If you’re already running ads you’ve got data, which means we can get you results a lot quicker than starting from scratch.

The training is tailored to your business and the level you’re at, whether you’re a beginner or established.

As long as you want to learn to run your own ads that attract qualified buyers, not just cheap leads, this is for you.

Let’s be honest, the ad was probably rubbish. Your agency popped up some AI generated image, or a rubbish picture made in Canva. Maybe you did a video that was pretty but didn’t actually say much. And when you got your leads, you probably took ages to call them.

There’s a system to running good quality ads that attract buyers who actually answer the phone. That’s what I’m here to teach you.

Everyone is on Facebook. The skill is in making ads that get the best jobs to put their hand up and say “yes, I want that”. That’s what I’ll teach you.

Honestly, probably not.

At least, not if you’re a service business spending less than about $10,000 a month on Meta ads.

Here’s why.

Meta has made a lot of the technical side of advertising much easier. The real skill now is making ads where what you say attracts your ideal customers.

And who knows your customer better than you?

You know what they say on sales calls. You know their objections. You know the questions they ask and the exact language they use to describe their problems.

That’s the stuff that makes great ads.

Then there’s the maths.

If you’re spending $5,000 a month on ads and paying an agency another $1,500 to manage them, the agency has to perform significantly better than you would yourself just to justify the fee.

And realistically, how much attention are you going to get from a junior account manager who’s looking after 10, 15 or 20 other businesses?

Once your campaigns are working, the ongoing management isn’t some huge technical job. You’re looking at the numbers, making decisions and creating fresh ads when you need them.

And because it’s your business, you’ll notice things an agency won’t.

You’ll hear a new objection on a sales call and think, “That’s an ad.”

You’ll hear a customer describe their problem in a certain way and think, “That’s the headline.”

That’s a huge advantage.

Your lead generation is too important to hand off to someone who’s managing a dozen other accounts.

Keep it in-house. Learn the skill. And put the person who cares most about generating customers in charge of generating customers.

No. I’ll help you with scripting, ad angles and launching your ads, but you’ll be the one running them.

You’ll do a better job long term. You know your customer better than I ever will.

The maths doesn’t work either way. For me, I’d need far too many clients on retainers to make it worth doing, and my attention would be split way too thin. For you, a retainer on top of a small ad budget doesn’t add up.

And here’s what I’ve noticed. Once a business hands it off to an agency, they check out and start putting in less effort themselves. When you’re the one managing it and spending the dollars, you make better ads and you actually understand the process.

Both can work. Currently this training just covers Meta. We find it’s the best for most service businesses, especially if you have a smaller budget or can’t call your leads within 60 seconds all the time. People also want to work with you because they connected with you in your ad, not just because you were the first company to pop up in Google and call them.

Marketing and sales go hand in hand. I previously spent five years selling over the phone and in person, services from $5,000 to $10,000, and managing sales teams, as well as running my own service business.

So I can also help you with:

• Simple sales processes
• Following up properly
• Converting more of your leads into buyers without feeling sleazy
• Keeping leads engaged so they don’t ghost you
• The numbers to track so you know your sales are on track

Yes. It’s the same skill, just different messaging. Attract the best type of employees that you want to work for you. We can help with that.

If you want the support to continue past the eight weeks, that’s something you can discuss with Josh and extend.